The pack is inspired by vintage hip-hop fashion, Bronx B-boys, and music DJs from the 1970’s.
Puma’s latest creative collaborator and global brand ambassador, Big Sean, models the brand’s latest SUPERPUMA pack.
A variety of products are included in the SUPERPUMA pack ranging from t-shirts to shorts and track pants. Other items include outerwear pieces as well as the SUPERPUMA suede in two nostalgic colorways, black and red.
The sneakers feature a suede upper, a rubber sole for additional grip and traction, as well as the SuperPuma cat branding on the shoes’ tongue and insole. Judging from Big Sean’s latest images, it looks like the pair will also come with a set of fat laces – adding to the retro vibes. The sneakers are currently retailing for US$70 (approx. S$99).
Check out PUMA’s latest campaign featuring “Bounce Back” musician Big Sean below:
Those interested can shop the collection at Puma.com.