Passionate proponents of the Air Max culture get their well-deserved screen time in the Masters of Air Vol. 1 short film.
For Air Max Day, Nike is releasing Masters of Air Vol. 1, a short film that puts the spotlight on nine of the world’s biggest Air Max collectors.
Besides showcasing each individual’s collection, the film will also look at the stories behind their devotion to all things Air Max. The handpicked collectors come from all over the world, including Amsterdam, Beijing, Berlin, Mexico and Tokyo.
Expect nothing less than interesting tales and anecdotes from these personalities. “Imagine a world without sneakers, we’d have to walk around with some shoes man,” says one of them in the trailer.
Masters of Air will also highlight their contributions to the prevalent Air Max culture of today and give sneakerheads a chance to size up their stash against these peeps.
Check out the trailer above, and look out for the film’s release come March 25th.
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