Napapijri Opens Its First Boutique in Southeast Asia

Explorer-inspired fashion hits Singapore with the Napapijri Spring/Summer 2015 Collection, now available at its newly opened boutique.

Napapijri extends its reach with the opening of its first Southeast Asian boutique in Singapore’s newest luxury mall, Capitol Piazza. Just like all Napipijri boutiques in other major cities, the newest flagship store, spanning 1,700 square feet, follows the global concept of “a refuge where customers feel at home” and entices visitors with its intimate atmosphere. In conjunction with the store opening, the brand also launched its Spring/Summer 2015 collection which features apparel and accessories that are inspired by sailors, the military and mother nature.

Established in Aosta, Italy in 1987, Napapijri started off manufacturing travel bags and eventually began designing stylish outdoor apparel that embodied the spirit of travel and exploration. Napapijri adopted the use of Norway’s national flag to symbolize the brand’s primary inspiration and to pay homage to the country that’s famous for its extreme conditions, magnificent landscapes and great explorers.

Adjacent to the Napipijri boutique is an exhibition space that features stunning Antarctica photographs taken by award-winning photographer and long-time Napapijri brand ambassador, Sebastian Copeland. The exhibition space is available for public viewing and will be open till April 30^th 2015.

The Napapijri store is located at Capitol Piazza (13 Stamford Road), #01-26. Opening hours are from 10.30am to 9.30pm daily.