Model: Travis Scott x Fragment Air Jordan 1
Drop date: July 29
Approx. price: US$200
Buy here: Travis Scott online shop (rumored)
Inspired by Hiroshi Fujiwara’s AJ1: The Travis Scott x Fragment AJ1 draws inspiration from Hiroshi Fujiwara’s Air Jordan 1, mirroring the sneaker’s mix of white, blue and black.
Co-brand everything: Fragment and Cactus Jack emblems appear all over the sneaker. Each tongue gets a side tab with either brand’s logo. On the heel, the iconic circle Fragment logo and Cactus Jack face emblem are pressed into the leather.
How it all began: Travis Scott first teased his Air Jordan 1 on his Instagram in 2018
Instantly recognizable collab: Besides the Fragment colorway, the eye-catching reverse Swoosh makes an appearance on the lateral side of the sneaker, just like prior Travis Scott Air Jordan 1s.
Fujiwara’s final touch: The Travis Scott x Fragment AJ1 gets the Japanese designer’s trademark technical print on the midsole.
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Final note: Even if you aren’t a fan of Fujiwara or Scott, you have to agree that these Air Jordan 1s will easily rank as one of the top sneakers to drop in 2021. Not only for the insane hype it will garner but the fact that it’s a collaboration between two of the largest figures in streetwear today. These will likely receive a super limited run, like every other Travis Scott or Fragment collaboration with Nike.
Buy here: To be updated
All images: Instagram/ @jfgrails & @zsneakerheadz