Coach celebrated the reopening of its Marina Bay Sands Singapore store on Thursday, October 4, with a bang. The highlight? Coach’s first ever collaboration collection with a Singaporean artist. The chosen one? Mindflyer (Michael Ng), an illustrator known for his intricate and colorful style that has adorned canvases from illustrated books to commercial airplanes.
This time, Mindflyer’s art adorns a capsule collection of Coach graphic t-shirts (S$195; 144 pieces in total) and the brand’s popular C118 sneaker (S$425). His whimsical art inject an element of fun to the classic brown/beige Coach monogram.
The visuals pay homage to New York, where Coach was founded, and Marina Bay Sands Singapore, where the reopened Coach store is located. The iconic Marina Bay Sands building and the Statue of Liberty within the artwork are hard to miss.
Coach popup store
As a continuation of the celebration of its new store opening, Coach is holding a pop-up right outside the store until October 16. Here’s what you can expect if you plan on visiting:
1. A chance to check out the Coach x Mindflyer collection
2. A massive display of Mindflyer’s art installation
3. Coach’s collaboration sneakers with artists from China, Japan, USA
Coach is located at The Shoppes at Marina Bay Sands, 2 Bayfront Avenue, #B2-40.
What do you think of the Coach x Mindflyer collection? Let us know in the comments below.