Sneaker Con SEA makes its return to the Lion City following the success of previous year’s event, with a larger line-up of special guests including Rae Lil Black, “Godfather of Dad Shoes” Steven Smith, and dynamic Culture Kicks duo Alex and Chase.

Sneaker Con SEA

The stage is set for the third edition of Sneaker Con in Southeast Asia. Happening on February 22 and 23 at Marina Bay Sands Expo and Convention Centre, Sneaker Con SEA 2025 promises an eventful weekend of entertainment and a showcase of some of the world’s most coveted sneakers, as enthusiasts throughout the region come together to experience the best of sneaker and pop culture.

The Marketplace is the place to be for the hottest deals and collaborations as resellers and brands, both local and global, release limited edition kicks and their latest collections. Guests can also head over to the Trading Pit to buy, sell and trade their own sneakers. There will even be a team of experts available on-site to examine and legitimise footwear, ensuring every piece is authentic.

Sneaker Con SEA 2025 will also welcome content creator and entrepreneur, Rae Lil Black. A sneakerhead herself, fans can look forward to her exclusive merchandise and a meet-and-greet session. Steven Smith, Head of Creative Innovation at Crocs and heralded as the “Godfather of Dad Shoes”, will also be connecting with guests and sharing his visions about the future of footwear alongside Alex and Chase of Culture Kicks, Lester Lim (Lesdoublewood), and of course, Mark Ong (AKA Mr Sabotage) himself. It is a line-up that promises unmatched creativity and invaluable insights that cement Sneaker Con SEA as Southeast Asia’s premier sneaker event.

Loyal followers of Sneaker Con may also recognise familiar favourites such as the iconic 40 for 40 Game Show, brought back by popular demand, as well as the built-in skatepark that will be making just its second appearance in Southeast Asia.

Grubs and drinks would be available courtesy of GastroBeats Goes Streets, marking its debut at the event with 20 food stalls to cater to both Sneaker Con guests and the public.

What brands will be there?

Sneaker Con opens up massive market place for sneakerheads to buy, trade and sell sneakers.

Crowd favourites including home-grown labels SBTG and Limited Edt will mix it up with international brands such as Crocs, Puma and Ray-Ban in what can only be described as a rich melting pot of sneaker and pop culture.

How to get tickets?

Tickets for Sneaker Con SEA 2025 are available now, with four distinct tiers to choose from: General Admission, One-Day Premium Admission, All-Day Premium Admission and All-Day General Admission. One ticket includes a free entry into MARQUEE Singapore, Asia’s largest nightclub, only on Feb 22. Make your purchase at Trip.com.

What went down at Sneaker Con 2024?

Sneaker Con SEA

Held at Resorts World Sentosa Convention Centre, last year’s edition saw special releases including the Sabotage and Def Jam SEA capsule collection, as well as a collaboration between popular Thai sneaker shop Carnival and sportswear brand Umbro that presented football jerseys exclusive to the event.

Non-sneaker enthusiasts could also shop for vintage wear, or try their hand at sneaker design at the Kibo x Absnc Sneaker Custom workshop.–