Those of you who are still holding out for the launch of the Nike Mag should keep your eyes peeled for the next 24 hours or so.
The power-lacing Nike Mag, which sneaker collectors have been eyeing since its big reveal almost a year ago, will finally be released on October 4th.
According to Sneakernews, interested parties will have to make a charitable donation to the Michael J. Fox Foundation to enter the lottery. From there, random winners will be picked out. All proceeds will go to the foundation, which performs research on Parkinson’s Disease.
Although the lottery is a departure from the auction format that Nike talked about last year, it’s still an interesting way to raise money for a good cause and keep sneakerheads happy. Just be sure to download the Nike+ app and check it regularly for updates.
Meanwhile, you can visit the Nike SNKRS site, which has been updated with a Nike Mag page that includes a teaser clip and the release date “10.04.2016”.