Featured image: Reebok
Reebok has announced a “long-term” partnership with model/musician/fashion designer Victoria Beckham.
As with any celebrity-sportswear brand deal, the highlight is a forthcoming product collaboration that includes footwear (said to also include a space boot) and apparel. The Reebok x VB collection will be inspired by runway designs and technology-driven products.
Helping women become the best version of themselves
On the partnership, Reebok’s Senior Vice President of Women’s Initiatives Corinna Werkle, said, “As a brand, we look to partner with not just influential women, but women who want to truly change the world. There’s no better embodiment of this than Victoria. She is a true visionary who possesses a relentless desire to help women become the best version of themselves.”
In other Beckham related news, the artist’s husband has recently released a collaboration with Adidas. Click here for more on the story.